Client: Joolz – Enjoy the Ride
Joolz is a Dutch pushchair brand that was founded in 2007. Joolz is now available in 23 different countries. Joolz likes to celebrate the good things in life, your first pregnancy, the birth of your second child, but also your daily worries as a (brand new) parent. Joolz get its inspiration from all those moments. They try to make the lives of parents and children a little easier and more beautiful every day. That is what Joolz calls “Positive Design”.
In the pushchairs this is reflected in the sophisticated ergonomics for parent and child combined with Dutch Design.